Embodiment of
Fractal / Juhi Tile
/ Woop
<Embodiment of Fractal> This shelf applies a tree’s growth fractal to its structure in order to make rational use of wood that deviates from standard. Six heights of struts can be freely combined for a layout with the flexibility to suit the space.
<Juhi Tile> Thick, strong bark’s energy efficiency is utilized for fuel in the firing of this ceramic, rebuking the difficulty of saving even a drop of oil.
The characteristic texture of natural decay is semi-permanently arrested on the tile’s surface.
<Woop> Combining things that are usually considered to be complete opposites, as with accidents that occur during chemical research, offers a means to approach the production process from a different perspective. Woop is a project that combines undried wood thinnings with water-jet cutting, aiming to capitalize on the weaknesses of both. The rough, cut surface of machine production and heterogeneity of wood create a density of random beauty.
Hiroyuki Morita
Designer
Hiroyuki Morita has been working as studio Rope since 2014. “Within the unnecessary are hints for a better life” is the studio's design philosophy, aiming to not only design a product, but to make a strong and flexible partnership not unlike that of intertwined narrow threads in the structure of "Rope".
http://studiorope.com




